Simple CRM vs HubSpot
Last updated November 2026
Looking for a European alternative to HubSpot? Here's how Simple CRM compares, on EU hosting, GDPR and what it does.
Our pick for a European buyer: Simple CRM. We weight data residency, GDPR and EU jurisdiction above everything else — that is the constraint this directory exists to solve.
What it is
CRM for sales teams with AI lead discovery
Inbound marketing, sales, and service software for growing businesses.
Headquarters
🇧🇪 BE
🇺🇸 US · 2006
EU data residency
Yes, for all customers
Available on some plansEU data hosting is available on request for eligible customers.
DSGVO / GDPR
Yes
Yes
Certifications
ISO 27001, ISO 9001
ISO 27001, SOC 2 Type II
Price from
€15/user/mo
$20/mo
Free plan
No
Yes
Open Source
No
No
Integrations
Gmail, Google Calendar, Google Workspace, Google Forms, Google Sheets +34
Salesforce, Microsoft Dynamics 365, Shopify, WordPress, Slack +5
Where each one wins
Simple CRM
Strengths
- +Centralized customer records for tracking interactions
- +Straightforward day-to-day usability
- +Customized workflows and customer 360 views
- +Website chatbots and automation for enquiries
- +AI assistant (HaPPi) for time-saving tasks
- +Designed with practical, field-tested workflows
- +GDPR-compliant by default
Limitations
- −Complex setup and counterintuitive interface
- −Inconsistent support quality with pre-recorded replies
- −Slow loading and blank interaction records
HubSpot
Strengths
- +All-in-one platform reduces tool sprawl
- +Intuitive drag-and-drop editors
- +Strong automation capabilities
- +Extensive integration ecosystem
Limitations
- −Can become expensive as needs grow
- −Some features locked behind higher tiers
- −Learning curve for advanced features
- −Occasional performance slowdowns
Data residency & compliance
Simple CRM
HubSpot
EU data residency
Yes, for all customers
Available on some plansEU data hosting is available on request for eligible customers.
Transfer mechanism
Not required — data stays in the EU
Standard Contractual Clauses
Certifications
ISO 27001, ISO 9001
ISO 27001, SOC 2 Type II
Pricing
Simple CRM
- Starter €15 HTVA per user / monthContact and company records · Tasks, calendars and planning · Kanban boards
- Classic €25 HTVA per user / monthSales pipeline and opportunity management · AI-suggested prospects · Email and marketing automation
- Enterprise €40 HTVA per user / monthVoice recognition · AI-assisted writing · Ticket and complaint handling via Simple Helpdesk
- Business+ €65 HTVA per user / monthSimple ERP included · Antivirus protection for documents · Custom reporting and data analysis
Prices exclude VAT. Confirm annual commitment, payment method, and renewal terms with the vendor.
HubSpot
- Free Free ForeverBasic CRM features · Email marketing · Live chat
- Starter $20 per monthRemoves HubSpot branding · Additional marketing contacts · Basic automation
- Professional $890 per monthAdvanced automation · Custom reporting · A/B testing
- Enterprise $3600 per monthAdvanced permissions · Predictive lead scoring · Custom objects
Pricing varies by product suite (Marketing Hub, Sales Hub, Service Hub, CMS Hub, Operations Hub). Discounts may apply for annual billing.
Features
Simple CRM
- Contacts and sales
- Contact and company records, Sales pipeline and opportunity management, Lead detection, Tasks, calendars and planning
- AI and automation
- AI-suggested prospects and sales insights, Voice recognition, AI-assisted writing, Automated workflows
- Marketing and communications
- Email and marketing automation, Contact segmentation, Newsletter and SMS options, Telephony connections
- Support and collaboration
- Ticket and complaint handling via Simple Helpdesk, Web feedback monitoring via Simple Feedback, Project management
- Quoting, billing and payments
- Simple CPQ quoting logic, Quotes, orders, pro forma invoices, invoices and delivery notes, Payment links and automated reminders, Optional Simple ERP (included in Business+)
HubSpot
- Marketing
- Email marketing campaigns, Landing pages and forms, Lead capture and tracking, Social media management
- Sales
- Contact and deal management, Email tracking and notifications, Pipeline management, Meeting scheduling
- Service
- Ticketing system, Live chat and chatbots, Knowledge base, Customer feedback surveys
- Reporting
- Custom dashboards, Traffic and conversion analytics, ROI tracking, Sales performance reports
- Integrations
- CRM sync, Email platform integrations, Social media integrations, E-commerce platforms