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vsHubSpot

TecArt CRM vs HubSpot

Last updated October 2026

Looking for a European alternative to HubSpot? Here's how TecArt CRM compares, on EU hosting, GDPR and what it does.

Our pick for a European buyer: TecArt CRM. We weight data residency, GDPR and EU jurisdiction above everything else — that is the constraint this directory exists to solve.

TecArt CRM
HubSpot
What it is
German CRM suite with sales, service and collaboration tools
Inbound marketing, sales, and service software for growing businesses.
Headquarters
🇩🇪 DE
🇺🇸 US · 2006
EU data residency
Yes, for all customersErfurt (DE)
Available on some plansEU data hosting is available on request for eligible customers.
DSGVO / GDPR
Yes
Yes
Certifications
ISO/IEC 27001:2022
ISO 27001, SOC 2 Type II
Price from
€79/user/mo
$20/mo
Free plan
No
Yes
Open Source
No
No
Ratings
OMR 4.74/5 (66) · CAPTERRA 4.5/5 (24) · GETAPP 4.5/5 (24)
G2 4.4/5 (10,248) · CAPTERRA 4.5/5 (3,892)
Integrations
DATEV, Microsoft Dynamics NAV / Navision, IONOS, Office (local installation), CTI (telephony) +10
Salesforce, Microsoft Dynamics 365, Shopify, WordPress, Slack +5

Where each one wins

TecArt CRM

Strengths

  • +All-in-one workflow consolidating customer records, leads, email, support tickets, projects, offers, orders and invoicing
  • +Strong email integration replacing external tools like O365 for some users
  • +Customizable dashboard, calendar and Kanban-based planning
  • +Responsive and competent support with detailed documentation
  • +Reliable cloud performance with no reported outages
  • +Quick and straightforward provisioning for core functions
  • +Value for money noted by multiple reviewers

Limitations

  • −Initial complexity with modules requiring time to understand
  • −Mobile app experience needs improvement
  • −Limited third-party integrations, including Outlook

HubSpot

Strengths

  • +All-in-one platform reduces tool sprawl
  • +Intuitive drag-and-drop editors
  • +Strong automation capabilities
  • +Extensive integration ecosystem

Limitations

  • −Can become expensive as needs grow
  • −Some features locked behind higher tiers
  • −Learning curve for advanced features
  • −Occasional performance slowdowns

Data residency & compliance

TecArt CRM
HubSpot
EU data residency
Yes, for all customersErfurt (DE)
Available on some plansEU data hosting is available on request for eligible customers.
Transfer mechanism
Not required — data stays in the EU
Standard Contractual Clauses
DPA
Published →
Published →
Sub-processors
not established
Listed →
Certifications
ISO/IEC 27001:2022
ISO 27001, SOC 2 Type II

Pricing

TecArt CRM

  • TecArt Basic On request per user / monthContact management and groupware · 30-day free trial
  • TecArt Pro On request per user / monthLead management and customer service · 30-day free trial
  • TecArt Enterprise €79 per user / month, billed annuallyFull feature set · Minimum 5 users · 30-day free trial

Pricing for Basic and Pro plans is available on request. Enterprise plan starts at €79 per user per month with annual billing.

HubSpot

  • Free Free ForeverBasic CRM features · Email marketing · Live chat
  • Starter $20 per monthRemoves HubSpot branding · Additional marketing contacts · Basic automation
  • Professional $890 per monthAdvanced automation · Custom reporting · A/B testing
  • Enterprise $3600 per monthAdvanced permissions · Predictive lead scoring · Custom objects

Pricing varies by product suite (Marketing Hub, Sales Hub, Service Hub, CMS Hub, Operations Hub). Discounts may apply for annual billing.

Features

TecArt CRM

CRM and groupware
Contact management with 360° view, Tasks, appointments and shared calendars, Document management, Team chat and collaboration tools
Sales and marketing
Lead management, Sales process tracking, Centralized article and pricing data, Offer management
Projects and workflows
Project management, Task management, Configurable processes and workflows
Customer service
Ticketing system, Customer request handling
Orders, contracts and invoicing
Order management, Contract management, Invoicing, Electronic invoicing (XRechnung, ZUGFeRD)

HubSpot

Marketing
Email marketing campaigns, Landing pages and forms, Lead capture and tracking, Social media management
Sales
Contact and deal management, Email tracking and notifications, Pipeline management, Meeting scheduling
Service
Ticketing system, Live chat and chatbots, Knowledge base, Customer feedback surveys
Reporting
Custom dashboards, Traffic and conversion analytics, ROI tracking, Sales performance reports
Integrations
CRM sync, Email platform integrations, Social media integrations, E-commerce platforms
See TecArt CRM →More HubSpot alternatives