tech from europe
vsSalesforce

Trengo vs Salesforce

Last updated October 2026

Looking for a European alternative to Salesforce? Here's how Trengo compares, on EU hosting, GDPR and what it does.

Our pick for a European buyer: Trengo. We weight data residency, GDPR and EU jurisdiction above everything else — that is the constraint this directory exists to solve.

Trengo
Salesforce
What it is
Omnichannel customer service platform for unified team inboxes
Cloud-based CRM platform for sales, service, marketing, and more.
Headquarters
🇳🇱 NL
🇺🇸 US · 1999
EU data residency
Yes, for all customers
Available on some plansEU data residency available in Frankfurt on request or specific plans.
DSGVO / GDPR
Yes
Yes
Certifications
ISO 27001
ISO 27001, BSI C5
Price from
€299/mo
No
Free plan
No
No
Open Source
No
No
Ratings
No
No
Integrations
WhatsApp, SMS, Live chat, Email, Social media platforms +3
Slack, Microsoft Teams, Google Workspace, DocuSign, QuickBooks +3

Where each one wins

Trengo

Limitations

  • −No actionable user sentiment found in the provided research

Salesforce

Strengths

  • +Highly scalable for enterprises
  • +Extensive customization options
  • +Strong ecosystem with AppExchange
  • +Reliable uptime and performance

Limitations

  • −Steep learning curve for new users
  • −High cost for small businesses
  • −Complex setup and configuration
  • −Limited transparency in subprocessors

Data residency & compliance

Trengo
Salesforce
EU data residency
Yes, for all customers
Available on some plansEU data residency available in Frankfurt on request or specific plans.
Transfer mechanism
Not required — data stays in the EU
Standard Contractual Clauses
DPA
not established
Published →
Sub-processors
not established
not established
Certifications
ISO 27001
ISO 27001, BSI C5

Pricing

Trengo

  • Essentials $110/month billed annuallyBasic omnichannel features · Up to 5 users · Standard support
  • Boost €299/month plus conversation-based add-onsAdvanced automation · AI surcharges apply · Voice add-on available
  • Pro €499/month plus conversation-based add-onsPremium API integrations · Developer toolkits · Up to 20 users

Pricing varies based on conversation volume and add-ons. Annual billing applies to Essentials plan.

Salesforce

No published pricing we could verify.

Pricing is custom and available on request via the Salesforce website.

Features

Trengo

Omnichannel communication
Unified inbox for email, live chat, WhatsApp, SMS and social media, Centralized customer conversations, Team collaboration on customer queries
Automation and AI
AI-powered chatbots, Automated workflows, Smart routing of conversations
Security and compliance
Advanced security features, GDPR compliance, Data encryption
Integrations
Native API access, Developer toolkits, Third-party app connections
Collaboration and workflows
Shared inbox for teams, Internal notes and mentions, Real-time collaboration

Salesforce

Core CRM
Lead and opportunity management, Contact and account tracking, Customizable dashboards, Activity and task automation
Data & Security
Role-based access control, Field-level encryption, Audit trails, Compliance with GDPR
Integration & Extensibility
REST and SOAP APIs, AppExchange marketplace, Custom objects and fields, Third-party app integrations
Analytics & Reporting
Custom report builder, Real-time analytics, Forecasting tools, AI-driven insights
Collaboration
Chatter for team communication, File and document sharing, Mobile access, Team workspaces
See Trengo →More Salesforce alternatives