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vsZoho CRM

21.CRM vs Zoho CRM

Last updated October 2026

Looking for a European alternative to Zoho CRM? Here's how 21.CRM compares, on EU hosting, GDPR and what it does.

Our pick for a European buyer: 21.CRM. We weight data residency, GDPR and EU jurisdiction above everything else — that is the constraint this directory exists to solve.

What it is
CRM for SMEs with lead tracking and mobile access
Cloud-based customer relationship management software for businesses.
Headquarters
🇨🇭 CH
🇮🇳 IN · 1996
EU data residency
Not offeredData is hosted in Germany, but the vendor is a Swiss entity and does not guarantee EU-only residency.
Available on some plansEU data residency is available on request for Zoho CRM.
DSGVO / GDPR
Yes
Yes
Certifications
ISO 27001
ISO 27001, SOC 2 Type II
Price from
21 CHF/mo
$14/user/mo
Free plan
Yes
Yes
Open Source
No
No
Integrations
21.AbaNinja, 21.Commerce, 21.Shop, 21.POS
Zoho Books, Zoho Desk, Zoho Campaigns, Zoho Analytics, Mailchimp +5

Where each one wins

21.CRM

Strengths

  • +Free plan available for cost-conscious teams
  • +Good value for money
  • +Intuitive for basic tasks like QR invoice generation
  • +Connected suite reduces manual work across modules
  • +Support described as competent and friendly

Limitations

  • −Unclear onboarding and terminology for new users
  • −Support response times can be slow

Zoho CRM

Strengths

  • +Intuitive and user-friendly interface
  • +Strong automation capabilities
  • +Good value for the price
  • +Extensive third-party integrations

Limitations

  • −Steep learning curve for advanced features
  • −Limited customization in lower-tier plans
  • −Occasional performance lag
  • −Customer support can be slow

Data residency & compliance

21.CRM
Zoho CRM
EU data residency
Not offeredData is hosted in Germany, but the vendor is a Swiss entity and does not guarantee EU-only residency.
Available on some plansEU data residency is available on request for Zoho CRM.
Transfer mechanism
not established
Standard Contractual Clauses
Sub-processors
not established
Certifications
ISO 27001
ISO 27001, SOC 2 Type II

Pricing

21.CRM

  • Starter CHF 0 / month per monthFree for unlimited time · Includes CRM
  • Basic CHF 21 / month per monthIncludes CRM as part of Swiss21 · Monthly billing
  • Pro CHF 49 / month per monthIncludes CRM as part of Swiss21 · Monthly billing

Zoho CRM

  • Free Free ForeverUp to 3 users · Basic CRM features · Limited storage
  • Standard $14 user/monthFull sales automation · Marketing integration · Billed annually
  • Professional $23 user/monthAdvanced analytics · Custom dashboards · Billed annually
  • Enterprise $40 user/monthAI-powered insights · Multi-user portals · Billed annually
  • Ultimate $52 user/monthAdvanced customization · Dedicated support · Billed annually

Pricing is based on annual billing; monthly options may be available at a higher cost.

Features

21.CRM

Customer and contact management
Central storage of customer and contact data, Unified view of all customer interactions
Lead and opportunity management
Track leads from first contact, Visualize sales opportunities and progress, Identify effective sales measures, Pursue after-sales and cross-selling opportunities
Mobile access
Access customer information on smartphones and tablets, Use CRM features while away from the office
Task and appointment management
Central management of tasks, Central management of appointments

Zoho CRM

Sales Automation
Lead and contact management, Pipeline tracking, Sales forecasting, Workflow automation
Marketing Integration
Email campaigns, Social media integration, Lead scoring, Web forms
Customer Support
Case management, Ticketing system, Knowledge base, Live chat
Reporting & Analytics
Custom reports, Real-time analytics, Sales metrics, Performance dashboards
Collaboration Tools
Team inbox, Document sharing, Task management, Calendar integration