tech from europe
vsHubSpot

vtenext vs HubSpot

Last updated October 2026

Looking for a European alternative to HubSpot? Here's how vtenext compares, on EU hosting, GDPR and what it does.

Our pick for a European buyer: vtenext. We weight data residency, GDPR and EU jurisdiction above everything else — that is the constraint this directory exists to solve.

What it is
Open-source CRM with BPMN automation for sales, marketing and service
Inbound marketing, sales, and service software for growing businesses.
Headquarters
🇮🇹 IT
🇺🇸 US · 2006
EU data residency
not established
Available on some plansEU data hosting is available on request for eligible customers.
DSGVO / GDPR
Yes
Yes
Certifications
ISO 27001, ISO 9001
ISO 27001, SOC 2 Type II
Price from
No
$20/mo
Free plan
No
Yes
Open Source
Yes
No
Integrations
Mailchimp, Zimbra, Zucchetti Ad Hoc Revolution, Mexal, Microsoft Exchange +15
Salesforce, Microsoft Dynamics 365, Shopify, WordPress, Slack +5

Where each one wins

vtenext

Strengths

  • +Highly customizable modules, fields, and workflows to fit specific business processes
  • +Strong BPM and automation capabilities to reduce manual tasks
  • +Integrates with ERPs, telephony, accounting systems, and portals
  • +Competent and responsive technical support for implementation and customization
  • +Good value for the functionality offered, including a testable community version
  • +Centralizes processes and customer data in one system
  • +Supports diverse use cases like sales, ticketing, contracts, and customer portals

Limitations

  • −Advanced configuration and process design may require technical assistance
  • −Interface described as rigid, with internal messaging and mobile app needing improvement
  • −Support team can be busy, leading to occasional delays or need for follow-up

HubSpot

Strengths

  • +All-in-one platform reduces tool sprawl
  • +Intuitive drag-and-drop editors
  • +Strong automation capabilities
  • +Extensive integration ecosystem

Limitations

  • −Can become expensive as needs grow
  • −Some features locked behind higher tiers
  • −Learning curve for advanced features
  • −Occasional performance slowdowns

Data residency & compliance

vtenext
HubSpot
EU data residency
not established
Available on some plansEU data hosting is available on request for eligible customers.
Transfer mechanism
not established
Standard Contractual Clauses
DPA
not established
Sub-processors
not established
Certifications
ISO 27001, ISO 9001
ISO 27001, SOC 2 Type II

Pricing

vtenext

No published pricing we could verify.

Pricing is custom and based on customer needs; a 30-day free trial is available. Third-party estimates suggest around €16 per user per month.

HubSpot

  • Free Free ForeverBasic CRM features · Email marketing · Live chat
  • Starter $20 per monthRemoves HubSpot branding · Additional marketing contacts · Basic automation
  • Professional $890 per monthAdvanced automation · Custom reporting · A/B testing
  • Enterprise $3600 per monthAdvanced permissions · Predictive lead scoring · Custom objects

Pricing varies by product suite (Marketing Hub, Sales Hub, Service Hub, CMS Hub, Operations Hub). Discounts may apply for annual billing.

Features

vtenext

Marketing
Lead acquisition, tracking, nurturing and scoring, Behavior tracking, Segmentation and target lists, Campaign creation and monitoring
Sales
Opportunity tracking, Lead assignment, Quotes and sales offers with approval workflows, Order management
Customer service
Ticket and case management, Internal request handling, Automated routing, reminders and SLA response-time notifications, Post-sale customer workflows
BPM and operations
Native BPMN engine for process design and automation, HR and internal request management, Task and document sharing, PDF template generation
AI
Integration with Klondike.ai for chatbots, Automated text or ticket classification, OCR

HubSpot

Marketing
Email marketing campaigns, Landing pages and forms, Lead capture and tracking, Social media management
Sales
Contact and deal management, Email tracking and notifications, Pipeline management, Meeting scheduling
Service
Ticketing system, Live chat and chatbots, Knowledge base, Customer feedback surveys
Reporting
Custom dashboards, Traffic and conversion analytics, ROI tracking, Sales performance reports
Integrations
CRM sync, Email platform integrations, Social media integrations, E-commerce platforms