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PeppCRM vs HubSpot
Last updated November 2026
Looking for a European alternative to HubSpot? Here's how PeppCRM compares, on EU hosting, GDPR and what it does.
Our pick for a European buyer: PeppCRM. We weight data residency, GDPR and EU jurisdiction above everything else — that is the constraint this directory exists to solve.
What it is
Modular German CRM with centralized customer data and workflow automation
Inbound marketing, sales, and service software for growing businesses.
Headquarters
🇩🇪 DE
🇺🇸 US · 2006
EU data residency
Yes, for all customers
Available on some plansEU data hosting is available on request for eligible customers.
DSGVO / GDPR
No
Yes
Certifications
No
ISO 27001, SOC 2 Type II
Price from
No
$20/mo
Free plan
No
Yes
Open Source
No
No
Integrations
CleverReach, Process Coach (Ready for Innovation)
Salesforce, Microsoft Dynamics 365, Shopify, WordPress, Slack +5
Where each one wins
PeppCRM
HubSpot
Strengths
- +All-in-one platform reduces tool sprawl
- +Intuitive drag-and-drop editors
- +Strong automation capabilities
- +Extensive integration ecosystem
Limitations
- −Can become expensive as needs grow
- −Some features locked behind higher tiers
- −Learning curve for advanced features
- −Occasional performance slowdowns
Data residency & compliance
PeppCRM
HubSpot
EU data residency
Yes, for all customers
Available on some plansEU data hosting is available on request for eligible customers.
Transfer mechanism
Not required — data stays in the EU
Standard Contractual Clauses
Certifications
No
ISO 27001, SOC 2 Type II
Pricing
PeppCRM
No published pricing we could verify.
HubSpot
- Free Free ForeverBasic CRM features · Email marketing · Live chat
- Starter $20 per monthRemoves HubSpot branding · Additional marketing contacts · Basic automation
- Professional $890 per monthAdvanced automation · Custom reporting · A/B testing
- Enterprise $3600 per monthAdvanced permissions · Predictive lead scoring · Custom objects
Pricing varies by product suite (Marketing Hub, Sales Hub, Service Hub, CMS Hub, Operations Hub). Discounts may apply for annual billing.
Features
PeppCRM
- Contacts and communications
- Address and contact management, Centralized customer, supplier, and partner communication history, Single point of information for all customer interactions
- Sales and documents
- Create emails, offers, contracts, and invoices in the cloud, Turn sales documents into opportunities, Link documents to contacts and projects
- Tasks and projects
- Manage tasks, project structures, phases, and work packages, Track resources and project progress, Use project templates and link projects to contacts, addresses, and documents
- Workflows
- Create multi-step workflows for orders, accounting, and personnel management, Set up approvals for leave, documents, or budgets, Collaborate on workflows across teams
- Document management and reporting
- Organize documents in hierarchical folder structures, Store each document once and assign to multiple folders, Filter lists and export selected results and columns
HubSpot
- Marketing
- Email marketing campaigns, Landing pages and forms, Lead capture and tracking, Social media management
- Sales
- Contact and deal management, Email tracking and notifications, Pipeline management, Meeting scheduling
- Service
- Ticketing system, Live chat and chatbots, Knowledge base, Customer feedback surveys
- Reporting
- Custom dashboards, Traffic and conversion analytics, ROI tracking, Sales performance reports
- Integrations
- CRM sync, Email platform integrations, Social media integrations, E-commerce platforms