tech from europe
vsHubSpot

Koban CRM vs HubSpot

Last updated November 2026

Looking for a European alternative to HubSpot? Here's how Koban CRM compares, on EU hosting, GDPR and what it does.

Our pick for a European buyer: Koban CRM. We weight data residency, GDPR and EU jurisdiction above everything else — that is the constraint this directory exists to solve.

What it is
CRM for SMEs with sales, marketing and invoicing in one suite
Inbound marketing, sales, and service software for growing businesses.
Headquarters
🇫🇷 FR
🇺🇸 US · 2006
EU data residency
Yes, for all customers
Available on some plansEU data hosting is available on request for eligible customers.
DSGVO / GDPR
Yes
Yes
Certifications
Qualiopi
ISO 27001, SOC 2 Type II
Price from
€39/user/mo
$20/mo
Free plan
No
Yes
Open Source
No
No
Integrations
Outlook, WordPress, Corporama, Magento, Shopify +3
Salesforce, Microsoft Dynamics 365, Shopify, WordPress, Slack +5

Where each one wins

Koban CRM

Strengths

  • +Intuitive and easy-to-use interface
  • +Responsive and helpful support team
  • +All-in-one CRM with marketing automation and sales management
  • +Customizable sales pipelines
  • +Daily data backups and secure storage
  • +Multi-currency and multi-language support
  • +Hosted in France with RGPD compliance

Limitations

  • −No offline mode for Android
  • −Smaller integration ecosystem compared to competitors

HubSpot

Strengths

  • +All-in-one platform reduces tool sprawl
  • +Intuitive drag-and-drop editors
  • +Strong automation capabilities
  • +Extensive integration ecosystem

Limitations

  • −Can become expensive as needs grow
  • −Some features locked behind higher tiers
  • −Learning curve for advanced features
  • −Occasional performance slowdowns

Data residency & compliance

Koban CRM
HubSpot
EU data residency
Yes, for all customers
Available on some plansEU data hosting is available on request for eligible customers.
Transfer mechanism
Not required — data stays in the EU
Standard Contractual Clauses
DPA
not established
Sub-processors
not established
Certifications
Qualiopi
ISO 27001, SOC 2 Type II

Pricing

Koban CRM

  • Starter 39 €/month/user per user / monthMax 2 users · Single sales pipeline · Quotes, orders, customer invoices
  • Pro 49 €/month/user per user / monthMax 10 users · Unlimited sales pipelines · User rights management
  • Entreprise 69 €/month/user per user / monthVolume discount from 11th user · Contracts and subscriptions · Supplier and purchasing management
  • Premium 89 €/month/user per user / monthMinimum 10 users · Volume discount from 11th user · Project management and time tracking

Prices shown are for annual commitment and billing. Monthly rates available on request.

HubSpot

  • Free Free ForeverBasic CRM features · Email marketing · Live chat
  • Starter $20 per monthRemoves HubSpot branding · Additional marketing contacts · Basic automation
  • Professional $890 per monthAdvanced automation · Custom reporting · A/B testing
  • Enterprise $3600 per monthAdvanced permissions · Predictive lead scoring · Custom objects

Pricing varies by product suite (Marketing Hub, Sales Hub, Service Hub, CMS Hub, Operations Hub). Discounts may apply for annual billing.

Features

Koban CRM

Sales and CRM
Contact and company database, Sales pipelines (1 in Starter, unlimited from Pro), Quotes, orders and customer invoices, Electronic signature for quotes
Billing and business management
Customer invoices, Contracts and subscriptions, Supplier and purchasing management, Stock management
Marketing
Email campaigns, Web forms, Marketing automation (Entreprise and above), Web-page tracking and lead scoring (Entreprise and above)
Customer service and operations
Customer-service functionality (Pro and above), Project management (Premium), Time tracking (Premium), Account management support (Premium)
AI and extensions
Koban AI agents for account summaries, email drafting, action suggestions, Customer portal (extension), Online payment (extension), Dedicated IP (extension)

HubSpot

Marketing
Email marketing campaigns, Landing pages and forms, Lead capture and tracking, Social media management
Sales
Contact and deal management, Email tracking and notifications, Pipeline management, Meeting scheduling
Service
Ticketing system, Live chat and chatbots, Knowledge base, Customer feedback surveys
Reporting
Custom dashboards, Traffic and conversion analytics, ROI tracking, Sales performance reports
Integrations
CRM sync, Email platform integrations, Social media integrations, E-commerce platforms