UmfrageOnline vs Qualtrics
Last updated October 2026
Looking for a European alternative to Qualtrics? Here's how UmfrageOnline compares, on EU hosting, GDPR and what it does.
Our pick for a European buyer: UmfrageOnline. We weight data residency, GDPR and EU jurisdiction above everything else — that is the constraint this directory exists to solve.
What it is
Swiss survey tool with GDPR-compliant data processing and EU-free hosting
Experience management platform for surveys, customer feedback, and analytics.
Headquarters
🇨🇭 CH
🇺🇸 US · 2002
EU data residency
Yes, for all customers
Available on some plansEU data residency is available on higher-tier plans or upon request.
DSGVO / GDPR
Yes
Yes
Certifications
No
ISO 27001, SOC 2 Type II
Price from
€25/mo
No
Free plan
Yes
Yes
Open Source
No
No
Integrations
Developer API (from Business plan), Webhooks for new responses (from Business plan), WordPress plugin, Google Analytics (from Business plan)
Salesforce, Slack, Microsoft Teams, HubSpot, Zapier +3
Where each one wins
UmfrageOnline
Strengths
- +Intuitive and clear interface enables quick survey creation without technical expertise
- +Minimal onboarding required, allowing users to start immediately
- +Versatile question types, branching logic, and multi-language support for diverse survey needs
- +Real-time response viewing with multiple chart types and export options (Excel, CSV)
- +Free version and educational discounts highly valued by students and academic users
- +Reliable and stable performance for both small and large-scale surveys
Limitations
- −Paid plans perceived as relatively expensive, with inflexible subscription models
- −Free version limited to 10 questions and ~100 responses, lacking key features like data download
Qualtrics
Strengths
- +Highly customizable surveys with advanced logic
- +Robust analytics and reporting tools
- +Strong compliance and security features
- +Seamless integrations with third-party tools
Limitations
- −Steep learning curve for beginners
- −Higher-tier plans can be expensive
- −EU data residency not available on all plans
- −Complex setup for advanced features
Data residency & compliance
UmfrageOnline
Qualtrics
EU data residency
Yes, for all customers
Available on some plansEU data residency is available on higher-tier plans or upon request.
Transfer mechanism
Not required — data stays in the EU
Standard Contractual Clauses
Certifications
No
ISO 27001, SOC 2 Type II
Pricing
UmfrageOnline
- Basic Free per month1 user account · Unlimited surveys, questions, and responses · Surveys active for 30 days
- Professional €25 per month (annual billing)1 user account · Unlimited surveys, questions, and responses · No time limit for surveys
- Professional €35 per month (monthly billing)1 user account · Unlimited surveys, questions, and responses · No time limit for surveys
- Business €45 per month (annual billing)3 user accounts · All Professional features · Skip and display logic
- Business €59 per month (monthly billing)3 user accounts · All Professional features · Skip and display logic
- Enterprise €127 per month (annual billing)5 user accounts · All Business features · White-label solution with custom domain and CSS
- Enterprise €255 per month (monthly billing)5 user accounts · All Business features · White-label solution with custom domain and CSS
Prices exclude applicable taxes. Annual billing offers up to 50% discount. Free trial available via Basic plan.
Qualtrics
- Free Free ForeverBasic survey features · Limited responses per survey · Qualtrics branding
- Essentials On request MonthlyAdvanced survey logic · Basic reporting · Email support
- Advanced On request MonthlyFull analytics suite · API access · Dedicated support
Pricing for paid plans is available on request. EU data residency may require higher-tier plans.
Features
UmfrageOnline
- Survey Creation
- Drag-and-drop editor for intuitive survey design, Unlimited questions and responses, Multiple question types (multiple choice, text fields, file upload, video/audio), Multilingual surveys with automatic Google Translate integration
- Response Collection
- Mobile-optimized, responsive surveys, Distribution via link, QR code, email, or website embedding, WordPress plugin for survey embedding, Email invitations and reminders
- Results Analysis
- Real-time response analysis, Automatic reports with charts, Multiple chart types (from Professional plan), Filtering and commenting on responses (from Professional/Business plan)
- Collaboration & Administration
- Multiple user accounts (1–5 depending on plan), Team collaboration and label organization, Priority and top-level support (from Business/Enterprise plan), High availability, scalability, SSL/HTTPS, EU data centers, GDPR-compliant
Qualtrics
- Survey Creation
- Drag-and-drop survey builder, Custom branding and theming, Advanced question types (matrix, ranking, etc.), Logic and branching
- Data Analysis & Reporting
- Real-time analytics dashboards, Cross-tabulation and filtering, Exportable reports (PDF, CSV, etc.), Statistical analysis tools
- Integration & Automation
- API access for custom integrations, Pre-built connectors (Salesforce, Slack, etc.), Webhooks for real-time notifications, Automated workflows
- Compliance & Security
- GDPR compliance support, Standard Contractual Clauses (SCCs), Data Processing Agreement (DPA), Role-based access control