tech from europe
vsHubSpot

Target-CRM vs HubSpot

Last updated October 2026

Looking for a European alternative to HubSpot? Here's how Target-CRM compares, on EU hosting, GDPR and what it does.

Our pick for a European buyer: Target-CRM. We weight data residency, GDPR and EU jurisdiction above everything else — that is the constraint this directory exists to solve.

What it is
CRM and ERP for sales, invoicing and inventory
Inbound marketing, sales, and service software for growing businesses.
Headquarters
🇧🇪 BE
🇺🇸 US · 2006
EU data residency
Yes, for all customers
Available on some plansEU data hosting is available on request for eligible customers.
DSGVO / GDPR
Yes
Yes
Certifications
No
ISO 27001, SOC 2 Type II
Price from
€19/mo
$20/mo
Free plan
No
Yes
Open Source
No
No
Integrations
Peppol, Horus, WinBooks, Sage BOB, Ponto (Isabel) +8
Salesforce, Microsoft Dynamics 365, Shopify, WordPress, Slack +5

Where each one wins

Target-CRM

Strengths

  • +Straightforward interface and workflows for managing customer records and leads
  • +Cost-effective pricing starting at ₹750 per user per month
  • +Quick and professional vendor support for setup and customization
  • +Core sales functions like pipeline tracking, deal management, and task handling
  • +Customer-specific price lists for tailored sales processes

Limitations

  • −Mobile app usability needs improvement
  • −UI may appear dated

HubSpot

Strengths

  • +All-in-one platform reduces tool sprawl
  • +Intuitive drag-and-drop editors
  • +Strong automation capabilities
  • +Extensive integration ecosystem

Limitations

  • −Can become expensive as needs grow
  • −Some features locked behind higher tiers
  • −Learning curve for advanced features
  • −Occasional performance slowdowns

Data residency & compliance

Target-CRM
HubSpot
EU data residency
Yes, for all customers
Available on some plansEU data hosting is available on request for eligible customers.
Transfer mechanism
Not required — data stays in the EU
Standard Contractual Clauses
DPA
not established
Sub-processors
not established
Certifications
No
ISO 27001, SOC 2 Type II

Pricing

Target-CRM

  • Light €19 HT/month per monthCentralized CRM and sales tools · Quotes, invoicing, and payments
  • Pro €29 HT/user/month per user / monthAll Light features · Inventory and purchasing · Projects and work planning
  • Dedicated server €200 HT/month per monthAdditional hosting option · On top of selected plan

Initial installation is a one-time quote. Prices exclude VAT.

HubSpot

  • Free Free ForeverBasic CRM features · Email marketing · Live chat
  • Starter $20 per monthRemoves HubSpot branding · Additional marketing contacts · Basic automation
  • Professional $890 per monthAdvanced automation · Custom reporting · A/B testing
  • Enterprise $3600 per monthAdvanced permissions · Predictive lead scoring · Custom objects

Pricing varies by product suite (Marketing Hub, Sales Hub, Service Hub, CMS Hub, Operations Hub). Discounts may apply for annual billing.

Features

Target-CRM

CRM and sales
Centralized customer and contact records, Interaction history and sales pipeline, Shared calendar, dashboards, and tasks, Customer portal
Quotes, invoicing and payments
Quotes, orders and invoices, Peppol e-invoice sending and receiving, Payment tracking and overdue reminders, QR-code payments
Inventory and purchasing
Product and item management with variants, Pricing and quantity discounts, Real-time stock across multiple depots and stores, Suppliers and purchasing
Projects and work planning
Gantt and Kanban views, Team task assignment, Timesheets, Room or vehicle reservations
HR and attendance
Smartphone clock-in, Leave and absence management, Approval workflows, Worker records

HubSpot

Marketing
Email marketing campaigns, Landing pages and forms, Lead capture and tracking, Social media management
Sales
Contact and deal management, Email tracking and notifications, Pipeline management, Meeting scheduling
Service
Ticketing system, Live chat and chatbots, Knowledge base, Customer feedback surveys
Reporting
Custom dashboards, Traffic and conversion analytics, ROI tracking, Sales performance reports
Integrations
CRM sync, Email platform integrations, Social media integrations, E-commerce platforms