SuperOffice vs Apollo.io
Last updated October 2026
Looking for a European alternative to Apollo.io? Here's how SuperOffice compares, on EU hosting, GDPR and what it does.
Our pick for a European buyer: SuperOffice. We weight data residency, GDPR and EU jurisdiction above everything else — that is the constraint this directory exists to solve.
What it is
Norwegian B2B CRM with EU-hosted data, ISO 27001 and built-in GDPR tools for mid-market sales and service teams.
B2B sales intelligence and engagement platform for lead generation and outreach automation.
Headquarters
🇳🇴 NO
🇺🇸 US · 2015
EU data residency
Yes, for all customers
Not offeredNo EU/German data residency is offered.
DSGVO / GDPR
Yes
Yes
Certifications
ISO 27001
ISO 27001, SOC 2 Type II
Price from
€45/user/mo
$49/user/mo
Free plan
No
Yes
Open Source
No
No
Ratings
OMR 4.39/5 (63) · G2 4.4/5 (177) · CAPTERRA 4.2/5 (132) · GETAPP 4.2/5 (125) · TRUSTPILOT 2.1/5 (32) · TRUSTRADIUS 8.7/10 (1,621)
No
Integrations
Microsoft Bing, Google Marketing Platform, LinkedIn, HubSpot, Facebook +2
Salesforce, HubSpot, LinkedIn, Slack, Microsoft Teams +2
Where each one wins
SuperOffice
Strengths
- +Intuitive interface with clean design and minimal learning curve, ideal for businesses with limited IT resources
- +High-quality support with responsive teams and consultative approach, achieving consistently strong ratings
- +Strong European specialization: GDPR-compliant data handling, localization, and integration with European business tools
- +Effective email integration with Gmail and Outlook for streamlined communication
- +Robust sales pipeline management for tracking leads and opportunities
- +Extensive customization options for screens, workflows, and modules to adapt to operational needs
- +Reliable performance when operational, with users describing the platform as highly effective
Limitations
- −Occasional performance issues, including website downtime affecting work efficiency
- −Pricing lacks transparency, requires direct sales contact, and can be high for smaller teams (€55–€340/user/month)
- −Limited advanced features compared to enterprise-grade competitors, particularly in marketing automation and scalability
Apollo.io
Strengths
- +Extensive and accurate B2B contact database
- +Strong automation for outreach sequences
- +Good CRM integrations
- +Useful analytics for campaign performance
Limitations
- −No EU data residency option
- −Credit system can become costly at scale
- −Steep learning curve for advanced features
- −Limited customization in lower-tier plans
Data residency & compliance
SuperOffice
Apollo.io
EU data residency
Yes, for all customers
Not offeredNo EU/German data residency is offered.
Transfer mechanism
Not required — data stays in the EU
not established
Certifications
ISO 27001
ISO 27001, SOC 2 Type II
Pricing
SuperOffice
- Starter €45 per user / monthFull CRM suite with sales, marketing, and service tools · AI features included · GDPR compliance and EU data residency
- Core €65 per user / monthEnhanced sales pipeline management · Sales targets and goal tracking · Basic automation features
- Growth €95 per user / monthUnlimited sales targets · Project management for marketing teams · Advanced reporting capabilities
- Plus €130 per user / monthData mirroring for BI and reporting · Automated customer journey workflows · Contract management
- Super €160 per user / monthAutomation and personalization across teams · AI-predicted sales insights · AI-driven customer support optimization
Pricing based on annual billing. Some advanced features and add-ons (e.g., SuperNotes, DataBridge) are available separately.
Apollo.io
- Free Free ForeverUp to 50 credits/month · Basic contact data · Limited email sequences
- Basic $49 per user/month200 credits/month · Full contact and company data · Email and LinkedIn automation
- Professional $79 per user/month500 credits/month · Advanced analytics and reporting · Custom integrations
- Organization $99 per user/month1,000 credits/month · Team collaboration features · Dedicated support
Pricing is billed annually. Credits are used for data exports, contact lookups, and engagement actions.
Features
SuperOffice
- Contact & Company Management
- Centralized storage of all customer and prospect data, Unified view of contact history and interactions, Customizable fields for company and contact details
- Sales Pipeline & Forecasting
- Visual sales pipeline tracking from first contact to close, Individual and team sales targets with goal tracking, Product forecasting and revenue predictions, AI-driven sales process guidance and reply suggestions
- Marketing & Customer Journeys
- Automated customer journey workflows, Project management tools for marketing teams, Contract management and document handling, Personalization options for campaigns
- Service & Support
- Ticket management for customer service, AI-driven support optimization, Integration of video meetings directly in CRM, Customer feedback and satisfaction tracking
- AI & Automation
- AI meeting assistant (SuperNotes) for note-taking and follow-ups, AI writing assistance with text correction and tone adjustment, Smart capture of contact details from communications, Conversational AI sidepanel (Workspace Assist) across CRM
Apollo.io
- Data & Intelligence
- Contact and company data enrichment, Intent data and buying signals, Technographics and firmographics, Custom audience segmentation
- Engagement Tools
- Email sequencing and automation, Multi-channel outreach (email, LinkedIn, calls), Personalized templates and snippets, A/B testing for campaigns
- Compliance & Security
- GDPR compliance settings, Data deletion and opt-out controls, Encryption at rest and in transit, DPA availability
- Integrations
- CRM sync (Salesforce, HubSpot, etc.), Chrome extension for LinkedIn, API access for custom workflows, Slack and Microsoft Teams notifications
- Analytics & Reporting
- Campaign performance tracking, Lead scoring and prioritization, Activity and engagement metrics, Custom dashboards