tech from europe
vsHubSpot

Clever Elements vs HubSpot

Last updated October 2026

Looking for a European alternative to HubSpot? Here's how Clever Elements compares, on EU hosting, GDPR and what it does.

Our pick for a European buyer: Clever Elements. We weight data residency, GDPR and EU jurisdiction above everything else — that is the constraint this directory exists to solve.

Clever Elements
HubSpot
What it is
Email marketing with drag-and-drop editor and built-in GDPR compliance
Inbound marketing, sales, and service software for growing businesses.
Headquarters
🇩🇪 DE
🇺🇸 US · 2006
EU data residency
Yes, for all customers
Available on some plansEU data hosting is available on request for eligible customers.
DSGVO / GDPR
Yes
Yes
Certifications
No
ISO 27001, SOC 2 Type II
Price from
€10
$20/mo
Free plan
No
Yes
Open Source
No
No
Ratings
No
G2 4.4/5 (10,248) · CAPTERRA 4.5/5 (3,892)
Integrations
API, WordPress Plugin, Zapier, HubSpot, Google Sheets +8
Salesforce, Microsoft Dynamics 365, Shopify, WordPress, Slack +5

Where each one wins

Clever Elements

HubSpot

Strengths

  • +All-in-one platform reduces tool sprawl
  • +Intuitive drag-and-drop editors
  • +Strong automation capabilities
  • +Extensive integration ecosystem

Limitations

  • −Can become expensive as needs grow
  • −Some features locked behind higher tiers
  • −Learning curve for advanced features
  • −Occasional performance slowdowns

Data residency & compliance

Clever Elements
HubSpot
EU data residency
Yes, for all customers
Available on some plansEU data hosting is available on request for eligible customers.
Transfer mechanism
Not required — data stays in the EU
Standard Contractual Clauses
DPA
Published →
Published →
Sub-processors
Listed →
Listed →
Certifications
No
ISO 27001, SOC 2 Type II

Pricing

Clever Elements

  • Launch (Subscription) €20 per month for up to 1,000 recipientsUnlimited sends · Full feature set · Free personal support
  • Grow (Subscription) €90 per month for up to 10,000 recipientsUnlimited sends · Full feature set · Free personal support
  • Scale (Subscription) €360 per month for up to 50,000 recipientsUnlimited sends · Full feature set · Free personal support
  • Launch (Prepaid Credits) €10 for 1,000 credits (1 credit per recipient + 250 per send)No monthly fee · Full feature set · Free personal support
  • Grow (Prepaid Credits) €100 for 10,000 creditsNo monthly fee · Full feature set · Free personal support
  • Scale (Prepaid Credits) €240 for 50,000 creditsNo monthly fee · Full feature set · Free personal support

All prices exclude VAT. Custom pricing available for 100,000+ recipients.

HubSpot

  • Free Free ForeverBasic CRM features · Email marketing · Live chat
  • Starter $20 per monthRemoves HubSpot branding · Additional marketing contacts · Basic automation
  • Professional $890 per monthAdvanced automation · Custom reporting · A/B testing
  • Enterprise $3600 per monthAdvanced permissions · Predictive lead scoring · Custom objects

Pricing varies by product suite (Marketing Hub, Sales Hub, Service Hub, CMS Hub, Operations Hub). Discounts may apply for annual billing.

Features

Clever Elements

Creation & Design
Drag-and-drop editor for newsletters, Modern templates and custom design options, Expert design service available, No programming skills required
Sending & Deliverability
High-deliverability server infrastructure, 100% GDPR-compliant sending, Dedicated IP and own mail server, DKIM, Sender ID, SPF signing
Growth & Signups
Customizable, embeddable signup forms, Brand-aligned forms with adjustable fields and styles, WordPress plugin for easy integration, Social sharing options in newsletters
Monetization
Paid subscriptions toolkit for monthly/yearly tariffs, Full revenue retention (100% of earnings kept), Automated handling of paid newsletter subscriptions
Automation & Personalization
Automated campaigns (e.g., welcome emails), Behavior-based follow-up emails, Dynamic recipient segmentation with conditions, Personalized sending with direct recipient addressing

HubSpot

Marketing
Email marketing campaigns, Landing pages and forms, Lead capture and tracking, Social media management
Sales
Contact and deal management, Email tracking and notifications, Pipeline management, Meeting scheduling
Service
Ticketing system, Live chat and chatbots, Knowledge base, Customer feedback surveys
Reporting
Custom dashboards, Traffic and conversion analytics, ROI tracking, Sales performance reports
Integrations
CRM sync, Email platform integrations, Social media integrations, E-commerce platforms
See Clever Elements →More HubSpot alternatives