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vsHubSpot

Brevo Sales CRM vs HubSpot

Last updated October 2026

Looking for a European alternative to HubSpot? Here's how Brevo Sales CRM compares, on EU hosting, GDPR and what it does.

Our pick for a European buyer: Brevo Sales CRM. We weight data residency, GDPR and EU jurisdiction above everything else — that is the constraint this directory exists to solve.

What it is
Sales CRM with pipelines, automation and forecasting
Inbound marketing, sales, and service software for growing businesses.
Headquarters
🇫🇷 FR
🇺🇸 US · 2006
EU data residency
Yes, for all customers
Available on some plansEU data hosting is available on request for eligible customers.
DSGVO / GDPR
Yes
Yes
Certifications
ISO 27001:2022
ISO 27001, SOC 2 Type II
Price from
€26.08/user/mo
$20/mo
Free plan
Yes
Yes
Open Source
No
No
Integrations
HubSpot, Pipedrive, Salesforce, Gmail, Google Contacts +28
Salesforce, Microsoft Dynamics 365, Shopify, WordPress, Slack +5

Where each one wins

Brevo Sales CRM

Strengths

  • +Intuitive interface for contact and pipeline management
  • +Affordable pricing with generous contact storage on lower tiers
  • +All-in-one platform combining CRM, email, SMS, WhatsApp and chat
  • +Core sales features like deal pipelines, task management and automation
  • +Email design tools and integrations for marketing workflows
  • +Quick setup for small teams with minimal technical support
  • +Free plan available with essential CRM and communication tools

Limitations

  • −Support can be slow or difficult to access on lower-tier plans
  • −Free plan has a 300-email daily limit and other feature restrictions
  • −Account checks and suspensions can be abrupt after list imports

HubSpot

Strengths

  • +All-in-one platform reduces tool sprawl
  • +Intuitive drag-and-drop editors
  • +Strong automation capabilities
  • +Extensive integration ecosystem

Limitations

  • −Can become expensive as needs grow
  • −Some features locked behind higher tiers
  • −Learning curve for advanced features
  • −Occasional performance slowdowns

Data residency & compliance

Brevo Sales CRM
HubSpot
EU data residency
Yes, for all customers
Available on some plansEU data hosting is available on request for eligible customers.
Transfer mechanism
Not required — data stays in the EU
Standard Contractual Clauses
Sub-processors
Certifications
ISO 27001:2022
ISO 27001, SOC 2 Type II

Pricing

Brevo Sales CRM

  • Sales Free €0.00 per month 1 seat includedFree plan · No credit card required
  • Sales Essentials €26.08 per month 1 seat includedPipeline and deal management · Sales automation
  • Sales Advanced €53.08 per month/user Advanced sales features · Aura AI Sales Assistant

Prices vary by region and package. Check Brevo’s pricing page for applicable rates.

HubSpot

  • Free Free ForeverBasic CRM features · Email marketing · Live chat
  • Starter $20 per monthRemoves HubSpot branding · Additional marketing contacts · Basic automation
  • Professional $890 per monthAdvanced automation · Custom reporting · A/B testing
  • Enterprise $3600 per monthAdvanced permissions · Predictive lead scoring · Custom objects

Pricing varies by product suite (Marketing Hub, Sales Hub, Service Hub, CMS Hub, Operations Hub). Discounts may apply for annual billing.

Features

Brevo Sales CRM

Pipeline and deal management
Custom sales pipelines, Track prospects and deals through each stage
Sales automation
Automate repetitive pipeline tasks, Meeting reminders and follow-ups
Phone and meetings
Make and receive calls, Access contact information and call recordings, Client meeting booking, Host video calls
Shared inbox and collaboration
Share customer emails, tasks, and notes with the team
Sales reporting
Reports on revenue, win rates, and team performance

HubSpot

Marketing
Email marketing campaigns, Landing pages and forms, Lead capture and tracking, Social media management
Sales
Contact and deal management, Email tracking and notifications, Pipeline management, Meeting scheduling
Service
Ticketing system, Live chat and chatbots, Knowledge base, Customer feedback surveys
Reporting
Custom dashboards, Traffic and conversion analytics, ROI tracking, Sales performance reports
Integrations
CRM sync, Email platform integrations, Social media integrations, E-commerce platforms