tech from europe
BigCommerce

The best alternatives to BigCommerce

9 European alternatives · updated 19 August 2026 · How we select

BigCommerce’s revenue-based pricing pushes stores to higher tiers as sales grow, even when the extra features aren’t needed. Customizing themes or configuring tax and shipping rules often demands technical know-how, while core ecommerce tools like abandoned cart recovery sit behind premium plans. For EU-based teams, the lack of granular data residency controls can also be a dealbreaker.

European alternatives to BigCommerce

Sylius🇵🇱 PL

Open-source headless eCommerce framework for B2B, B2C and marketplaces

From €800/yr★ 4.7 (29 reviews)
EU hostingGDPROpen SourceFree plan
Shopware🇩🇪 DE

German open-source ecommerce platform with B2B features and EU hosting

★ 3.4 (677 reviews)
EU hostingGDPROpen SourceFree planISO/IEC 27001:2022
Shopware vs BigCommerce →
What users praise and criticise
  • Extensive plugin ecosystem and drag-and-drop editor for customization
  • Scalability and robust feature set for growing businesses
  • Smooth integrations with third-party tools and marketplaces like Amazon and eBay
  • High cost of plugins and advanced features, with steep scaling for growing teams
  • Opaque sales-led pricing model without published rate cards
  • Plugin updates and compatibility issues affecting performance
Saleor🇵🇱 PL

Open-source headless ecommerce from Poland with GraphQL API

From $1,599/mo★ 4.8 (3 reviews)
EU hostingOpen SourceFree plan
Saleor vs BigCommerce →
What users praise and criticise
  • Composable, API-first architecture for flexible storefront management
  • High performance and scalability for enterprise ecommerce
  • Open-source nature enabling deep customization and control
  • Steeper learning curve and less intuitive UI for non-technical users
  • Complex onboarding for advanced implementations
  • Limited out-of-the-box features requiring additional development effort
PrestaShop🇫🇷 FR

Open-source ecommerce platform with multi-store and multi-language support

From €24/mo★ 3.5 (1005 reviews)
EU hostingGDPROpen SourceFree planCMMI Level 5
PrestaShop vs BigCommerce →
What users praise and criticise
  • Extensive built-in ecommerce features and customization flexibility
  • Open-source freedom with full code and data ownership
  • Strong performance and scalability for growing businesses
  • Essential features locked behind expensive paid modules
  • Premium support is costly and contradicts free software positioning
  • Requires technical expertise for effective use
commercetools🇩🇪 DE

Headless commerce platform with MACH architecture for scalable ecommerce

★ 4.4 (458 reviews)
EU hostingGDPRISO 27001
commercetools vs BigCommerce →
What users praise and criticise
  • Highly customizable and flexible platform for complex enterprise commerce
  • Well-documented, fast, and stable APIs
  • Pure MACH architecture enabling seamless integration and scalability
  • Steep learning curve and onboarding challenges, especially for non-technical staff
  • Requires significant developer expertise, limiting suitability for less technical organizations
  • Order-based pricing model can be high and non-transparent, often requiring direct negotiation
Spryker🇩🇪 DE

Composable B2B and marketplace commerce platform with API-first architecture

★ 4.3 (252 reviews)
EU hostingGDPRISO/IEC 27001:2022
Spryker vs BigCommerce →
What users praise and criticise
  • Highly flexible and customizable for complex business cases
  • Modular, composable architecture avoids feature bloat
  • Stable system with fast site speed and reliable performance
  • Steep learning curve and complex onboarding
  • Requires substantial technical investment and resources
  • Frontend capabilities lag behind backend strength
Mirakl🇫🇷 FR

French SaaS marketplace platform for B2B and B2C businesses

From $699/mo★ 4.4 (56 reviews)
EU hostingGDPRISO/IEC 27001
Mirakl vs BigCommerce →
What users praise and criticise
  • AI-powered catalog management accelerates product data mapping by ~1,000x
  • B2B-specific features: complex hierarchies, multiple pricing models, quotes, invoicing, and specialized order workflows
  • Mirakl Connect network links businesses with vetted sellers and partners
  • Steep learning curve and non-intuitive interface requiring extensive training
  • Unbundled APIs with unclear documentation complicate integrations
  • Support issues: unanswered tickets for weeks and billing disputes over SKU counts
Oxatis🇫🇷 FR

French B2B ecommerce platform with headless architecture and EU hosting

From €39/mo★ 1.8 (15 reviews)
EU hostingGDPRISO 27001

All BigCommerce alternatives at a glance

ProviderFromRatingFree plan
BigCommerce 🇺🇸 (the tool you are replacing)$29/mo★ 4.4
Sylius 🇵🇱€800/yr★ 4.7 (29)✓
Shopware 🇩🇪On request★ 3.4 (677)✓
OXID eSales 🇩🇪€121/mo★ 4.0 (50)
Saleor 🇵🇱$1,599/mo★ 4.8 (3)✓
PrestaShop 🇫🇷€24/mo★ 3.5 (1005)✓
commercetools 🇩🇪On request★ 4.4 (458)
Spryker 🇩🇪On request★ 4.3 (252)
Mirakl 🇫🇷$699/mo★ 4.4 (56)
Oxatis 🇫🇷€39/mo★ 1.8 (15)

Prices per user and month in the cheapest paid plan. Ratings are weighted across G2, Capterra, OMR and other portals, with the review count in brackets.

BigCommerce: the facts

What to know about the tool you are replacing, with sources.

Headquarters
🇺🇸 US · since 2009
Where your data is stored
EU region only on some plansRegional data center migration is available, making the selected region the primary data hosting location.
Transfers to the US based on
EU-US Data Privacy Framework
Contracts
DPA · Sub-processors
Price
from $29/mo
Rating
★ 4.4 (341 reviews)

What users value in BigCommerce

  • Strong multi-channel and marketplace integrations
  • Scalable for growing businesses
  • Extensive payment provider options

What they criticise

  • Steep learning curve for advanced features
  • Limited native B2B features without B2B Edition
  • Pricing can become expensive at scale

Sources: commerce.com · capterra.com · bigcommerce.com · researched 5 October 2026

Moving away from BigCommerce

BigCommerce exports your data as CSV and XML, and its API can read everything out.

Frequently asked questions

Why do merchants switch away from BigCommerce?

Merchants often leave because revenue-based pricing forces upgrades as sales grow, regardless of feature needs. Theme customization and tax/shipping setup can require technical skills, and core features like abandoned cart recovery are locked behind higher tiers. Some also seek better control over data residency and GDPR compliance.

Which European ecommerce platforms offer EU data hosting?

Shopware, PrestaShop, and commercetools all provide options to host data within the EU. Each platform has its own approach to GDPR compliance, data residency, and sub-processor management, with Shopware and PrestaShop offering self-hosted or EU-based cloud solutions.

How difficult is it to migrate from BigCommerce to a European alternative?

Migration complexity depends on the target platform. Shopware and PrestaShop offer migration tools and partner support to help transfer product data, orders, and customer records. The process typically involves exporting data from BigCommerce and importing it into the new system, with adjustments for theme and payment integrations.

Are European BigCommerce alternatives cheaper?

Pricing varies by platform, but many European alternatives offer more transparent or flexible models. Shopware and PrestaShop provide free or lower-cost entry tiers, while commercetools and Spryker focus on enterprise use cases with custom pricing. Unlike BigCommerce, these platforms often avoid revenue-based fees.

What is the best European alternative to BigCommerce for mid-market brands?

Shopware is a strong fit for mid-market brands seeking a balance of features, customization, and EU data residency. It offers a self-hosted option, a growing ecosystem of integrations, and a focus on flexibility for merchants scaling beyond basic ecommerce needs.

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