tech from europe
vsApollo.io

Manago AI (formerly SALESmanago) vs Apollo.io

Last updated October 2026

Looking for a European alternative to Apollo.io? Here's how Manago AI (formerly SALESmanago) compares, on EU hosting, GDPR and what it does.

Our pick for a European buyer: Manago AI (formerly SALESmanago). We weight data residency, GDPR and EU jurisdiction above everything else — that is the constraint this directory exists to solve.

What it is
Polish CRM and marketing automation with AI-driven personalization
B2B sales intelligence and engagement platform for lead generation and outreach automation.
Headquarters
🇵🇱 PL
🇺🇸 US · 2015
EU data residency
Yes, for all customers
Not offeredNo EU/German data residency is offered.
DSGVO / GDPR
Yes
Yes
Certifications
ISO/IEC 27001:2013, ISO/IEC 27017:2015, ISO/IEC 27018:2019, ISO 9001:2015
ISO 27001, SOC 2 Type II
Price from
No
$49/user/mo
Free plan
No
Yes
Open Source
No
No
Integrations
HubSpot, Shopify, WordPress, Joomla
Salesforce, HubSpot, LinkedIn, Slack, Microsoft Teams +2

Where each one wins

Manago AI (formerly SALESmanago)

Strengths

  • +Intuitive and user-friendly interface with well-structured workflows
  • +Predefined templates and automated flows for streamlined campaign creation
  • +Highly responsive and competent support team with 98% positive feedback
  • +Dedicated onboarding process with consultant assistance
  • +Strong integration capabilities with major e-commerce platforms (Shopify, Magento, WooCommerce, PrestaShop)
  • +Real-time analytics and reporting for immediate campaign insights
  • +AI-powered personalization engine for targeted multi-channel campaigns
  • +Multi-channel support (email, mobile, social media, live chat)

Limitations

  • −Steep learning curve for new users, requiring dedicated time to master
  • −Limited integration options for some niche e-commerce platforms
  • −Occasional interface bugs, though support resolves them quickly

Apollo.io

Strengths

  • +Extensive and accurate B2B contact database
  • +Strong automation for outreach sequences
  • +Good CRM integrations
  • +Useful analytics for campaign performance

Limitations

  • −No EU data residency option
  • −Credit system can become costly at scale
  • −Steep learning curve for advanced features
  • −Limited customization in lower-tier plans

Data residency & compliance

Manago AI (formerly SALESmanago)
Apollo.io
EU data residency
Yes, for all customers
Not offeredNo EU/German data residency is offered.
Transfer mechanism
Not required — data stays in the EU
not established
Sub-processors
not established
Certifications
ISO/IEC 27001:2013, ISO/IEC 27017:2015, ISO/IEC 27018:2019, ISO 9001:2015
ISO 27001, SOC 2 Type II

Pricing

Manago AI (formerly SALESmanago)

No published pricing we could verify.

Pricing available on request. Free trial available.

Apollo.io

  • Free Free ForeverUp to 50 credits/month · Basic contact data · Limited email sequences
  • Basic $49 per user/month200 credits/month · Full contact and company data · Email and LinkedIn automation
  • Professional $79 per user/month500 credits/month · Advanced analytics and reporting · Custom integrations
  • Organization $99 per user/month1,000 credits/month · Team collaboration features · Dedicated support

Pricing is billed annually. Credits are used for data exports, contact lookups, and engagement actions.

Features

Manago AI (formerly SALESmanago)

Marketing automation
Personalized email campaigns, Customer segmentation, Event-triggered workflows, Lead scoring
CRM and sales alignment
CRM activity management, Sales and marketing team alignment, Customer journey tracking, Contact and account management
Analytics and reporting
Campaign performance tracking, ROI measurement, Customer behavior analytics, Real-time dashboards
eCommerce integration
Shopify integration, Product and cart tracking, Abandoned cart recovery, Revenue attribution
Website and content tools
Website visitor tracking, Dynamic content blocks, A/B testing, Form and landing page builder

Apollo.io

Data & Intelligence
Contact and company data enrichment, Intent data and buying signals, Technographics and firmographics, Custom audience segmentation
Engagement Tools
Email sequencing and automation, Multi-channel outreach (email, LinkedIn, calls), Personalized templates and snippets, A/B testing for campaigns
Compliance & Security
GDPR compliance settings, Data deletion and opt-out controls, Encryption at rest and in transit, DPA availability
Integrations
CRM sync (Salesforce, HubSpot, etc.), Chrome extension for LinkedIn, API access for custom workflows, Slack and Microsoft Teams notifications
Analytics & Reporting
Campaign performance tracking, Lead scoring and prioritization, Activity and engagement metrics, Custom dashboards