tech from europe
vsGoogle Forms

Tally vs Google Forms

Last updated October 2026

Looking for a European alternative to Google Forms? Here's how Tally compares, on EU hosting, GDPR and what it does.

Our pick for a European buyer: Tally. We weight data residency, GDPR and EU jurisdiction above everything else — that is the constraint this directory exists to solve.

Tally
Google Forms
What it is
A Belgian form builder with unlimited forms and submissions on the free plan, EU-hosted and SOC 2 certified.
Create and share online forms and surveys with real-time response collection.
Headquarters
🇧🇪 BE
🇺🇸 US · 1998
EU data residency
Yes, for all customersEuropean Union
Available on some plansEU data residency available for Google Workspace Enterprise customers on request.
DSGVO / GDPR
Yes
Yes
Certifications
No
ISO 27001, ISO 27017, ISO 27018
Price from
No
$6/user/mo
Free plan
Yes
Yes
Open Source
No
No
Ratings
G2 4.8/5 (3,000,000) · CAPTERRA 4/5 (620) · GETAPP 4.7/5 (79) · TRUSTPILOT 3.6/5 (2,566)
G2 4.6/5 (1,245) · CAPTERRA 4.7/5 (2,341)
Integrations
Zapier, Make (ehemals Integromat), Pipedream, Integrately, ApiX-Drive +10
Google Sheets, Google Drive, Google Docs, Zapier, Slack +2

Where each one wins

Tally

Strengths

  • +Intuitive, clean interface with minimal onboarding friction, suitable for non-technical users
  • +Fast creation and deployment of forms and workflows, enabling quick implementation for lead capture and onboarding
  • +Professional, out-of-the-box design with subtle customization options (e.g., images, sections, progress bars)
  • +Strong integrations with tools like Notion, Google Sheets, and payment gateways for workflow automation
  • +Responsive and helpful customer support, particularly during setup and template use
  • +Transparent and cost-effective pricing, ideal for small to medium-sized businesses
  • +Quick onboarding with guides, video tutorials, and context-sensitive help
  • +Versatile use cases across industries, including accounting, inventory, and compliance

Limitations

  • −Onboarding for paid features less intuitive than free version, with room for improvement in accessibility
  • −Limited advanced automation and integrations compared to competitors, restricting scalability for larger enterprises
  • −UI/UX for custom domains and integration workflows (e.g., Drive/Dropbox) could be more user-friendly

Google Forms

Strengths

  • +Intuitive and easy to use for non-technical users
  • +Seamless integration with Google Workspace
  • +Real-time collaboration features
  • +Free tier is highly functional

Limitations

  • −Limited customization in free tier
  • −No advanced conditional logic in basic plans
  • −Data residency requires Enterprise plan
  • −Export formats are basic

Data residency & compliance

Tally
Google Forms
EU data residency
Yes, for all customersEuropean Union
Available on some plansEU data residency available for Google Workspace Enterprise customers on request.
Transfer mechanism
Not required — data stays in the EU
Standard Contractual Clauses
DPA
Published →
Published →
Sub-processors
Listed →
Listed →
Certifications
No
ISO 27001, ISO 27017, ISO 27018

Pricing

Tally

  • Free Free foreverUnlimited forms and submissions · Conditional logic, file uploads, signatures · Custom branding and integrations

No paid plans with additional features are currently published.

Google Forms

  • Free Free UnlimitedUnlimited forms · Unlimited responses · Basic editing tools
  • Google Workspace Business Starter $6 per user/monthBusiness email through Gmail · 100 participant video meetings · 30 GB cloud storage per user

Enterprise plans with EU data residency available on request. Pricing varies by region and plan.

Features

Tally

Form Creation & Design
Unlimited forms and submissions, No-code form creation by typing, Professional, visually appealing forms in seconds, Conditional logic, file uploads, and signatures
Form Functionality
Unlimited input blocks and respondents, Payment integrations for transactions, Traffic source and visitor behavior analysis, Time spent tracking on forms
Automation & Workflows
Automated workflows via integrations, Instant notifications via Slack, Telegram, and other platforms, API access for custom integrations

Google Forms

Form Creation
Drag-and-drop form builder, Custom themes and branding, Conditional logic for questions, File upload support
Data Collection & Management
Real-time response tracking, Automated email notifications, Response validation rules, Data export to Sheets
Integration & Automation
Google Workspace integration, Third-party app integrations (Zapier, etc.), API access for custom workflows, Pre-built templates
See Tally →More Google Forms alternatives