Efficy vs GoHighLevel
Last updated October 2026
Looking for a European alternative to GoHighLevel? Here's how Efficy compares, on EU hosting, GDPR and what it does.
Our pick for a European buyer: Efficy. We weight data residency, GDPR and EU jurisdiction above everything else — that is the constraint this directory exists to solve.
What it is
Belgian CRM with deep customization, on-premise options and public-sector compliance modules.
All-in-one platform for agencies to manage CRM, marketing, automation, and client operations.
Headquarters
🇧🇪 BE
🇺🇸 US · 2018
EU data residency
Yes, for all customers
Not offeredServer infrastructure is hosted in the United States.
DSGVO / GDPR
Yes
Yes
Certifications
ISO 9001, ISO 27001, ISO 27701
ISO/IEC 27001:2022, SOC 2 Type II
Price from
69 €/user/mo
$497/mo
Free plan
No
No
Open Source
No
No
Ratings
Integrations
Google Workspace, Microsoft 365, Microsoft Outlook, Google Calendar, Microsoft Exchange +12
Zapier, Stripe, Twilio, Mailgun, Google Cloud +5
Where each one wins
Efficy
Review sentiment not yet compiled.
GoHighLevel
Strengths
- +Comprehensive all-in-one solution for agencies
- +Strong automation and workflow capabilities
- +Extensive integrations via marketplace
- +Active feature development and updates
Limitations
- −Steep learning curve for new users
- −Pricing can be high for small businesses
- −Occasional performance issues reported
- −Limited data residency options outside the US
Data residency & compliance
Efficy
GoHighLevel
EU data residency
Yes, for all customers
Not offeredServer infrastructure is hosted in the United States.
Transfer mechanism
Not required — data stays in the EU
EU-US Data Privacy Framework
Certifications
ISO 9001, ISO 27001, ISO 27701
ISO/IEC 27001:2022, SOC 2 Type II
Pricing
Efficy
- Sales 69 € per user / monthSales automation and pipeline management · Mobile CRM app · Lead auto-qualification
- Customer Service 69 € per user / monthMultichannel ticketing system · Self-service portal · SLA and alert management
- All-in-One 89 € per user / monthCombines sales, service, and marketing features · AI-driven automation · Document and contract management
- Custom & Intelligent 119 € per user / monthFull feature set with sovereign AI · Custom integrations via open APIs · Advanced analytics and reporting
Pricing requires a demo request for personalized estimates based on user count. No free plan or trial available.
GoHighLevel
- Starter On request per monthBasic CRM and marketing tools · Limited automation features
- Unlimited On request per monthFull access to CRM, marketing, and automation · Unlimited sub-accounts
- Agency Pro $497 per monthAdvanced agency features · White-label options
- Enterprise Custom pricing per monthCustom solutions for large-scale needs · Dedicated support
14-day free trial available. Add-ons such as AI tools, HIPAA compliance, and white-label mobile apps are billed separately.
Features
Efficy
- Customer Management
- Contact management with segmentation, Contract and document management, E-signature integration (DocuSign), Self-service portal for customers
- Sales Automation
- Lead auto-qualification and scoring, Opportunity and pipeline management, Mobile CRM app for field sales, Sales activity tracking
- Marketing Automation
- Email and SMS marketing campaigns, Landing page creation, Marketing activity tracking, Segmentation for targeted campaigns
- AI and Data Intelligence
- Agentic AI for CRM automation, AI-driven recommendations and content generation, Sentiment analysis for customer interactions, Data enrichment and quality management
- Support and Operations
- Multichannel ticketing system with SLAs, KPI dashboards for performance tracking, Telephony integration (Link Mobility), Operational marketing tools
GoHighLevel
- CRM and Sales
- Contact and pipeline management, Prospecting tools, Dashboards and reporting
- Marketing
- Email and SMS campaigns, Social media management, Reputation management
- Automation and Workflows
- Workflow automation, Trigger-based actions, Integration with third-party tools
- Web and Lead Capture
- Website and funnel builder, Domain management, Forms, surveys, and quizzes
- Communications
- Unified inbox for conversations, Inbound and outbound calling, Voice AI