tech from europe

Omnia Retail

🇳🇱 NL · from €399/mo

Dynamic pricing and competitor price tracking for retailers and brands

EU hostedGDPR
Omnia Retail is a Dutch pricing intelligence platform for e-commerce. It automates dynamic pricing with rule-based strategies and tracks competitor prices across retailers, marketplaces and websites. Integrates with Shopify, Shopware and other e-commerce systems. EU-hosted with GDPR compliance.

Replaces

Omnia Retail is sought as a European alternative to:

Features

Price monitoring and market intelligence

  • Collects competitor pricing from retailer websites, marketplaces, and comparison engines
  • Tracks price changes, promotions, stock availability, and historical data
  • Product matching via GTINs, ASINs, or custom IDs
  • Refreshes up to 24 times daily

Dynamic pricing

  • Automates pricing strategies using configurable rules
  • Pricing Strategy Tree™ for transparent pricing logic
  • Competitor-responsive pricing
  • Uses internal data like stock levels and costs

Omnia Agent and analytics

  • Conversational AI agent for pricing and market data analysis
  • Answers natural-language questions
  • Surfaces competitor moves and margin risks
  • Explainable recommendations and pricing decisions

Governance and enterprise management

  • Multi-shop setup
  • User roles and approval workflows
  • Version control for pricing changes
  • Safeguards for pricing adjustments

Data connections

  • Integrations with shop systems
  • API and customizable data feeds
  • Connections to ERP and PIM systems

Pricing

SMB Pricing Solutions
Starting at €399 per month per month
  • Up to 5 users
  • AI price monitoring
  • AI dynamic pricing
  • Plug & Play integrations
Enterprise Pricing Solutions
On request
  • Custom plan
  • Enterprise-ready features
  • Multi-shop and multi-country support

Pricing varies based on organization size, assortment size, and product combination.

EU Trust Profile

What we verified against public sources, last checked 2026-11-08. Every point links to its evidence.

  • European legal entity

    Two EU-based legal entities are registered: Omnia Retail B.V. (Netherlands) and Omnia Retail Germany GmbH (Germany).

    Evidence →
  • Trust center / security page
    Evidence →
  • Documented data export

    CSV report downloads and REST API for price-monitoring data are documented.

    Evidence →
  • Local-language support

    German-language support contact is provided.

    Evidence →

We list only what we could verify against a public source on the check date. A point that is absent was not established either way — it is not a finding against the vendor. The vendor's own information prevails.

Work at Omnia Retail?

This badge is free for every vendor we list and has no bearing on the order of any list. It is issued on the basis of a verified European headquarters (NL) and the compliance points we checked against public sources — the date on it is the date we last checked.

Omnia Retail — verified European company on tech-from-europe.euOmnia Retail — verified European company on tech-from-europe.eu

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Reviews

Recurring themes, synthesized from public reviews across portals.

What users value

  • Transparent pricing rule logic with clear 'show me why' explanations
  • Effective pricing automation balancing competitiveness and margins
  • Pricing Strategy Tree and custom rule flexibility
  • User-friendly interface and manageable implementation
  • Helpful integrations and automated data collection
  • Responsive customer support during setup and issue resolution
  • Business value through improved turnover, margins, or time savings

Where users see room to improve

  • · High cost, especially for smaller retailers (from €399/month, no free tier)
  • · Learning curve for complex pricing strategies and workarounds
  • · Data matching issues (e.g., refurbished vs. new products) and reliability of direct scraping

Integrations

ShopifyShopwareplentyMarketsJTLIntershopAmazoneBayBol.comKauflandGoogle ShoppingidealoAlumioPlentyONEGoogle Analytics

Omnia Retail: frequently asked questions

How much does Omnia Retail cost?
Omnia Retail starts at €399/mo. Pricing varies based on organization size, assortment size, and product combination.
Which tools does Omnia Retail integrate with?
Omnia Retail connects with Shopify, Shopware, plentyMarkets, JTL, Intershop, Amazon, eBay and Bol.com, plus 6 more integrations we found.

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Feature, pricing and integration details are based on web research (as of 2026-11-08), without guarantee, errors are possible. The vendor's website prevails.