OpenCRM vs GoHighLevel
Last updated October 2026
Looking for a European alternative to GoHighLevel? Here's how OpenCRM compares, on EU hosting, GDPR and what it does.
Our pick for a European buyer: OpenCRM. We weight data residency, GDPR and EU jurisdiction above everything else — that is the constraint this directory exists to solve.
What it is
CRM with sales, helpdesk and workflow automation
All-in-one platform for agencies to manage CRM, marketing, automation, and client operations.
Headquarters
🇬🇧 GB
🇺🇸 US · 2018
EU data residency
Not offeredData and backups are hosted exclusively in the UK (AWS London region).
Not offeredServer infrastructure is hosted in the United States.
DSGVO / GDPR
Yes
Yes
Certifications
ISO 27001
ISO/IEC 27001:2022, SOC 2 Type II
Price from
£44/user/mo
$497/mo
Free plan
No
No
Open Source
No
No
Integrations
Microsoft Outlook, Microsoft 365, Microsoft Teams, Microsoft Planner, Microsoft Bookings +14
Zapier, Stripe, Twilio, Mailgun, Google Cloud +5
Where each one wins
OpenCRM
Strengths
- +Responsive and knowledgeable support team with fast issue resolution
- +Comprehensive feature set covering contacts, opportunities, tasks, quotes, invoices, projects and helpdesk
- +Highly customizable with adaptable fields, layouts and workflows
- +Strong reporting capabilities and third-party integrations
- +Cost-effective for small and mid-sized businesses with transparent pricing
- +Centralized customer history and sales pipeline visibility
- +Reduces reliance on spreadsheets and email for team coordination
- +Intuitive for daily use once configured
Limitations
- −Interface and navigation feel dated or clunky with excessive clicking
- −Steep initial learning curve and granular setup process
- −Limited bulk editing, helpdesk response handling and file attachment options
GoHighLevel
Strengths
- +Comprehensive all-in-one solution for agencies
- +Strong automation and workflow capabilities
- +Extensive integrations via marketplace
- +Active feature development and updates
Limitations
- −Steep learning curve for new users
- −Pricing can be high for small businesses
- −Occasional performance issues reported
- −Limited data residency options outside the US
Data residency & compliance
OpenCRM
GoHighLevel
EU data residency
Not offeredData and backups are hosted exclusively in the UK (AWS London region).
Not offeredServer infrastructure is hosted in the United States.
Transfer mechanism
not established
EU-US Data Privacy Framework
Certifications
ISO 27001
ISO/IEC 27001:2022, SOC 2 Type II
Pricing
OpenCRM
- OpenCRM £44 per user / monthAll features included · UK data centres · GDPR features
Annual and longer-term options available; exact prices not specified.
GoHighLevel
- Starter On request per monthBasic CRM and marketing tools · Limited automation features
- Unlimited On request per monthFull access to CRM, marketing, and automation · Unlimited sub-accounts
- Agency Pro $497 per monthAdvanced agency features · White-label options
- Enterprise Custom pricing per monthCustom solutions for large-scale needs · Dedicated support
14-day free trial available. Add-ons such as AI tools, HIPAA compliance, and white-label mobile apps are billed separately.
Features
OpenCRM
- Sales management
- Lead tracking and grading, Sales visualisation, Quotes with live product pricing, Margin visibility
- Products and orders
- Product management, Quotes, sales orders and invoices, Online e-signatures, Purchase tracking
- Contact management
- Company and contact records, Linked sales, project and support history, Activity and communication tracking, Role-based permissions
- Activities and automation
- Calendars and tasks, Automated workflows, Email plans, Round Robin record assignment
- Projects
- Project and task tracking, Time logging, Resource management, Calendar-linked scheduling
GoHighLevel
- CRM and Sales
- Contact and pipeline management, Prospecting tools, Dashboards and reporting
- Marketing
- Email and SMS campaigns, Social media management, Reputation management
- Automation and Workflows
- Workflow automation, Trigger-based actions, Integration with third-party tools
- Web and Lead Capture
- Website and funnel builder, Domain management, Forms, surveys, and quizzes
- Communications
- Unified inbox for conversations, Inbound and outbound calling, Voice AI