LoyaltyLion
🇬🇧 GB · Free plan · paid from $199/mo
4.6/5· 935 reviews across 6 portals
UK-based loyalty engine for Shopify stores, GDPR-compliant, hosted on AWS outside the EU
Replaces
LoyaltyLion is sought as a European alternative to:
Features
Revenue Growth
- Loyalty and rewards programs to increase returning customer rates
- Referral programs to acquire new customers through incentives
- AI-powered loyalty features for campaign recommendations and reward optimization
Program Management
- Customizable activity rules and automation for loyalty programs
- Receipt upload to capture and reward offline purchases
- Multilingual loyalty programs with AI-generated translations (130+ languages)
Success Measurement
- Customer analytics with actionable insights and segmentation
- Revenue predictor to forecast loyalty program impact
Branding & Customization
- Fully branded loyalty pages
- VIP tiers with dynamic customer segmentation
- Display earnable points on product pages
Omnichannel & Integrations
- Points redemption at checkout (Shopify Plus Checkout Extension)
- Mobile wallet loyalty cards (Apple Wallet, Google Wallet)
- Shopify POS integration for omnichannel loyalty
Pricing
- Basic loyalty program features
- Available via Shopify App Store
- Branded loyalty page built for you
- Pre-built earning rules
- Klaviyo integration with ready-to-use email flows
- Dedicated onboarding support
- Customizable rules, points, and rewards
- Unlimited integrations (100+ ecommerce tools)
- Predictive analytics and revenue insights
- Dynamic VIP tiers and multilingual support (130+ languages)
- Designed for high-volume brands
- 24/7 expert support and senior customer success manager
- Enterprise-grade uptime and premium support
- Mobile wallet loyalty cards and cross-store rewards
Pricing for Advanced and Plus plans is custom. Receipt Upload is a paid add-on with pricing available on request.
EU Trust Profile
3 of 9 criteria verified with evidence, last checked 2026-08-03. Every ✓ links to its source.
- Data Processing Agreement (DPA)not verified
No publicly available Data Processing Agreement (DPA) is provided on the website.
- Trust center / security page
The security overview page is not a dedicated trust center.
- EU data residencyIreland (IE)not verified
Data is hosted in AWS data centers, including locations in Ireland.
- Evidence →Public sub-processor list
A list of sub-processors is publicly available.
- ISO 27001not verified
AWS data centers are ISO 27001 certified, but LoyaltyLion itself does not claim this certification.
- Evidence →SOC 2SOC2 Type I (audit completed 31 March 2026)
LoyaltyLion has completed a SOC2 Type I audit.
- BSI C5not verified
No mention of BSI C5 certification.
- TISAXnot verified
No mention of TISAX certification.
- Evidence →German-language support
The platform supports German as one of its base languages.
Verified means: the claim was publicly documented at the linked source on the check date. The vendor's own information prevails.
Reviews
Recurring themes, synthesized from public reviews across portals.
What users value
- Smooth and intuitive setup with minimal learning curve
- Highly flexible reward structures, VIP tiers, and referral program customization
- Responsive and hands-on customer support during onboarding and ongoing use
- Strong integrations with Shopify, Shopify Plus, Shopify POS, Klaviyo, and ReCharge
- Automated loyalty workflows, customer lifetime value analytics, and fraud protection for referrals
- Reliable performance with loyalty emails and notifications that drive repeat purchases
- Multi-device access for both merchants and end customers
Where users see room to improve
- · Pricing perceived as high, particularly for advanced features and API access on premium plans
- · Onboarding process takes around six weeks, with costs incurred before benefits are realized
- · Limited design customization, especially for mobile user experiences
Ratings across portals
Linked facts, we bring ratings from every portal together in one place.
Integrations
Feature, pricing and integration details are based on web research (as of 2026-06-21), without guarantee, errors are possible. The vendor's website prevails.