Businessmap vs Asana
Last updated October 2026
Looking for a European alternative to Asana? Here's how Businessmap compares, on EU hosting, GDPR and what it does.
Our pick for a European buyer: Businessmap. We weight data residency, GDPR and EU jurisdiction above everything else — that is the constraint this directory exists to solve.
What it is
Swiss enterprise Kanban platform that aligns strategy with execution on EU-hosted servers
A web and mobile application for team collaboration and work management.
Headquarters
🇨🇭 CH
🇺🇸 US · 2008
EU data residency
Yes, for all customers
Available on some plansEU data residency is available as an add-on for Enterprise plans.
DSGVO / GDPR
Yes
Yes
Certifications
No
ISO 27001, ISO 27018, ISO 27701
Price from
$149/user/mo
$10.99/user/mo
Free plan
No
Yes
Open Source
No
No
Integrations
Power BI, Looker Studio, Tableau, Trello, OneLogin +13
Slack, Microsoft Teams, Google Drive, Zapier, API
Where each one wins
Businessmap
Strengths
- +Intuitive drag-and-drop interface for basic board setup and task tracking
- +Highly customizable workflows, boards, swimlanes, and dashboards to fit diverse project needs
- +Comprehensive feature set consolidating OKRs, work management, and portfolio management in one platform
- +Strong scalability for growing organizations and complex workflows
- +Responsive support team with live training, webinars, and smooth onboarding for non-technical users
- +Seamless integrations with tools like Google Drive and Slack
- +Improves team communication and collaboration, reducing misunderstandings
Limitations
- −Steep learning curve for advanced features like portfolio management and automation
- −Interface can become cluttered with many boards and fields, complicating prioritization
- −Recent updates focusing on OKRs and additional fields are seen as unnecessary by some users
Asana
Strengths
- +Intuitive and user-friendly interface
- +Strong collaboration features
- +Flexible project views (list, board, calendar, timeline)
- +Good mobile app experience
Limitations
- −Limited features in the free plan
- −Can become expensive for larger teams
- −Steep learning curve for advanced features
- −No built-in time tracking in lower tiers
Data residency & compliance
Businessmap
Asana
EU data residency
Yes, for all customers
Available on some plansEU data residency is available as an add-on for Enterprise plans.
Transfer mechanism
Not required — data stays in the EU
Standard Contractual Clauses
Certifications
No
ISO 27001, ISO 27018, ISO 27701
Pricing
Businessmap
- Standard $149 per month for 15 users (billed annually)All core features included · 100 GB file storage · Standard API call limits
- Enterprise On request Dedicated cloud instance · 24/7 hotline support and customer success manager · 1 TB file storage and unlimited API calls
Pricing for additional users beyond the initial 15 is calculated per user. Volume discounts available for larger teams.
Asana
- Basic Free ForeverUp to 15 teammates · Basic task and project management · Limited integrations
- Premium $10.99 per user/month (billed annually)Unlimited tasks, projects, and teams · Timeline and workload views · Advanced search and reporting
- Business $24.99 per user/month (billed annually)Portfolios and workload management · Custom templates and rules · Admin controls and security features
- Enterprise On request Custom pricingAdvanced security and controls · Custom branding and support · EU data residency (add-on)
Pricing varies by region and plan. EU data residency is an add-on for Enterprise.
Features
Businessmap
- Smart Canvas & Strategy
- AI-powered strategic templates for planning, Automated outcomes with AI-driven projections, Scalable work breakdown structures, Dependencies mapping across projects
- Portfolio & Workspaces
- Master boards for cross-team management, Department-specific team workspaces, Central portfolio boards for project overviews, Role-based permissions and user access control
- OKRs & Outcomes
- Measurable OKRs with goal-setting framework, Progress tracking with status updates and deadlines, Automatic trend projections for outcomes, Intermediate checkpoints for targets
- AI & Automation
- AI analysis for trends and optimization tips, AI work assistant for project status explanations, AI coach for key metric analysis, AI-generated summaries and custom reports
- Kanban & Workflow
- Customizable Kanban boards with swimlanes and sub-columns, Interlinked boards for cross-project tracking, Interactive Gantt charts and project timelines, WIP limits per user, column, or project
Asana
- Task Management
- Create and assign tasks, Set deadlines and priorities, Track task progress, Add subtasks and dependencies
- Project Tracking
- Visualize projects with timelines, boards, or calendars, Monitor project status and milestones, Share project updates with stakeholders, Use project templates
- Collaboration
- Comment on tasks and projects, Attach files and links, Mention team members in conversations, Use team pages for central communication
- Reporting
- Generate custom reports, Track team workload and progress, Export reports in CSV or JSON, Use dashboards for real-time insights
- Integrations
- Connect with Slack, Microsoft Teams, and Google Drive, Use API for custom integrations, Automate workflows with Zapier, Embed Asana projects in other tools