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vsCHEQ

ClickSambo vs CHEQ

Last updated October 2026

Looking for a European alternative to CHEQ? Here's how ClickSambo compares, on EU hosting, GDPR and what it does.

Our pick for a European buyer: ClickSambo. We weight data residency, GDPR and EU jurisdiction above everything else — that is the constraint this directory exists to solve.

What it is
Estonian click-fraud protection for Google Ads with real-time blocking and automated refunds.
Prevents ad fraud, bot abuse, and lead fraud for digital marketing and security teams.
Headquarters
🇪🇪 EE
🇮🇱 IL · 2016
EU data residency
not established
Yes, for all customersEU customer data is stored in Ireland by default.
DSGVO / GDPR
Yes
Yes
Certifications
No
ISO 27001, ISO 27701, ISO 42001, SOC 2 Type II
Price from
€31/mo
$143/yr
Free plan
No
No
Open Source
No
No
Integrations
Google Ads (Search, Display, Shopping, PMax), Meta Ads (in development), CMS platforms, Landing page builders, E-commerce platforms
Qualified, Marketo, HubSpot, Salesforce, CDN/WAF +4

Where each one wins

ClickSambo

Strengths

  • +Smooth and intuitive onboarding with a clean, user-friendly dashboard
  • +Real-time blocking of fraudulent clicks and bots, reducing wasted ad spend and improving ROI
  • +Detailed analytics and reports providing clear insights into ad performance and fraud sources
  • +Automatic fraud prevention running in the background without impacting campaign speed
  • +Responsive and reliable customer support with ticket turnaround times around 10 hours
  • +Affordable pricing with a strong price-to-performance ratio for click fraud protection
  • +Effective protection specifically optimized for Google Ads campaigns

Limitations

  • −Initial overwhelm due to the volume of data and dashboard options, requiring a learning period
  • −Limited support for smaller ad networks, focusing primarily on major platforms like Google Ads

CHEQ

Strengths

  • +Effective at blocking invalid clicks and bot traffic
  • +Strong lead fraud detection capabilities
  • +Comprehensive privacy and consent management tools
  • +Real-time monitoring and enforcement

Limitations

  • −Steep learning curve for new users
  • −Pricing can be high for small businesses
  • −Limited transparency in subprocessor details
  • −Enterprise pricing lacks public clarity

Data residency & compliance

ClickSambo
CHEQ
EU data residency
not established
Yes, for all customersEU customer data is stored in Ireland by default.
Transfer mechanism
not established
Standard Contractual Clauses
DPA
not established
Sub-processors
not established
Certifications
No
ISO 27001, ISO 27701, ISO 42001, SOC 2 Type II

Pricing

ClickSambo

  • Standard Starter (1 Domain) €31 per month / 5K unique visitors (annual payment)Basic protection · Manual IP blocking · Click and visitor analytics
  • Pro Plus (up to 5 Domains) €55 per month / 10K unique visitors (annual payment)Fully automated protection · Advanced fraud algorithms · IP range exclusion
  • Enterprise Business (Unlimited Domains) €119 per month / 25K unique visitors (annual payment)All Pro Plus features · Positive conversion signaling to Google · UTM and refund reports

Pricing varies by traffic volume. 20% discount on annual payments. All prices exclude VAT.

CHEQ

  • Core $143 Annual (15% discount)Up to 5 websites · 100,000 monthly visits · 7-day free trial
  • Advanced On request CustomCustom websites and visits · Advanced fraud protection · Priority support
  • Enterprise On request CustomFull platform access · Dedicated account manager · Custom integrations

CHEQ Essentials pricing is published; enterprise pricing is quote-based. Annual billing includes a 15% discount for Essentials.

Features

ClickSambo

Fraud Detection & Prevention
Real-time blocking of invalid clicks and bot traffic, Multi-layered detection to prevent budget waste from bots, competitors, and click farms, Machine learning-based fraud protection algorithms, Behavioral analysis to distinguish humans from bots
Traffic & Click Analysis
Unlimited granular click analysis, Visitor analytics with detailed behavioral profiles, Geolocation detection identifying visitor companies and ISPs, Keyword, placement, and location fraud analysis
Account & User Management
User sharing with plan-dependent limits, Multi-domain management (up to unlimited domains), Multi-client dashboards for agencies, Manual IP blocking and unblocking
Integration & Compatibility
One-click installation, Google Ads integration (Search, Display, Shopping, PMax), Compatibility with CMS, landing page builders, and e-commerce platforms, Google API-approved and certified click tracking
Support & Usability
Quick installation (under 3 minutes), 24/7 customer support, Mobile app for real-time monitoring, 7-day free trial with full feature access

CHEQ

Ad fraud prevention
Invalid click detection and blocking, Traffic filtering by data-center, location, and activity patterns, Domain analysis for suspicious sources, Real-time ad fraud monitoring
Bot and abuse protection
Bot management and mitigation, Credential stuffing protection, Malicious automation detection, Rate limiting and anomaly detection
Lead and identity protection
Lead fraud detection and filtering, Identity and trust signal analysis, Deduce integration for enhanced identity insights, Real-time lead validation
Privacy and tag management
Consent management and enforcement, Real-time privacy preference enforcement, Tag orchestration via API, Git, or UI, Compliance with GDPR and other regulations